If you are planning to go to Super Bowl 57, get ready to pay thousands of dollars.
The Philadelphia Eagles and Kansas City Chiefs will play for the Lombardi Trophy Feb. 12 at State Farm Stadium in Glendale, Arizona, and while the average cost of a ticket is slightly less than last year’s title game, people can still expect to pay at least $4,000, and that’s not including fees.
“It’s a little bit below last year. So in some ways, fans are getting a bit of a break from that, but it’s certainly sort of above what we had seen in past years,” Chris Leyden, director of consumer strategy at SeatGeek, told USA TODAY.
Here is what to know about Super Bowl 57 ticket prices:
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How much do Super Bowl 57 tickets cost?
The average price people have paid for a Super Bowl 57 ticket is $9,085 as of Tuesday afternoon, according to Seat Geek’s Super Bowl ticket tracker.
The average cost for Super Bowl 56 tickets last year was $10,237.
“Prices are a little bit below where they were last year at this point, but certainly not by any means cheap,” Leyden said.
How much does the cheapest Super Bowl 57 ticket cost?
Even if you want to pay the minimum for a Super Bowl ticket on a secondary market, you’ll still have the pay thousands of dollars.
As of Tuesday afternoon, the cheapest ticket is on Gametime, which has a ticket that cost $4,605. However that’s without fees; with fees, your total would come out to $6,176.
Of course, the cheapest tickets will be further away from the action. The cheapest tickets are listed in the 400s section of State Farm Stadium, the very top of the stadium.
Here are the cheapest ticket listings on the secondary market:
- Gametime: $4,605 ($6,176 with fees)
- Stubhub: $4,859 (prices with fees unavailable)
- SeatGeek: $5,021 ($6,626 with fees)
- Ticketmaster: $5,500 ($6,545 with fees)
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How much does the most expensive Super Bowl 57 ticket cost?
The closer to the field, the more money you’ll be paying.
Some of the most expensive tickets on the secondary market are in the 100s sections of State Farm Stadium, the closest to the field, or in suite levels.
The most expensive ticket available is on Gametime, as it’ll cost $34,596 to sit in section 109, row 4 behind the Eagles sideline. With fees, it’ll cost $46,365.
Here are the most expensive ticket listings on the secondary market:
- Gametime: $34,596 ($46,365 with fees)
- Stubhub: $33,249 (prices with fees unavailable)
- SeatGeek: $20,813 ($27,303 with fees)
- Ticketmaster: $22,501 ($26,775 with fees)
Why are Super Bowl 57 tickets so expensive?
There are a variety of factors that play into ticket cost, but Leyden says the two biggest elements are who are the teams playing and where the Super Bowl is located.
For example, Leyden said SeatGeek saw slight drop in Super Bowl 57 ticket prices when the Dallas Cowboys and Buffalo Bills were eliminated in the divisional rounds because of their strong fanbases.
As for location, Leyden says warmer climate locations, like Arizona and the Los Angeles area last year, will interest more people than the Super Bowls held in Minneapolis and New York City area.
“Almost any warm location is going to do better than a cold location,” he said.
Another factor, although not as big as the other two, is the stadium size. State Farm Stadium is the second smallest NFL stadium (Soldier Field is the smallest) with a capacity of 63,400. However, the stadium is expandable to over 70,000 seats.
Planning to get Super Bowl 57 tickets? Here’s what you should do
If you’re comfortable with ticket prices at the moment for seats you like, Leyden says to make the purchase now.
“This is a dynamic market. Prices could go up, they could go down, but they could go up,” he said. “It’s hard to really predict with any certainty where prices go from here.”
Ticket prices typically jump up once the Super Bowl participants are determined, but sort of level-off in the following days. If people are thinking the best time to get a ticket is the day of the game, it might not be true. Leyden says in recent years, demand has gone up the morning of the game, so it’s unlikely to see the cheapest prices then.
If the prices seem too much at the moment, then he advises checking sites not just daily, but multiple times a day. The only downside is the closer you get to gameday, the less chance of finding preferred seating areas.
People should also only buy tickets from trusted, verified secondary sites.
Will future Super Bowls have cheaper tickets?
Leyden says the pandemic has likely played a role in the rise of ticket prices because people began to really appreciate live-events and making those “lifetime memories.”
“Some people might look at Super Bowl ticket prices and say, ‘paying all that money for something that takes four hours is crazy.’ Other people might say, ‘it’s a small investment on a memory that literally is going to last your lifetime,'” he said.
If people think tickets for this year’s Super Bowl are too expensive, just wait until next year; Leyden said there’s a good chance Super Bowl 58 in Las Vegas could shatter records.
“Everything in Vegas always sells really well. It doesn’t matter who’s playing in that game. Everyone will want to be there,” he said. “I think it’s safe to assume that Vegas will will set a new high watermark that’ll probably hold for some time.”
Follow Jordan Mendoza on Twitter: @jordan_mendoza5.
Story Credit: usatoday.com